About
Books
Coaching
Hey, I’m Austin.
The day I called 911 at 26 years old… everything changed…
You see, I started out the way you're "supposed" to.
Engineering degree. Corporate job. Good salary. Predictable path.
But a couple years in, I looked around the office… and realized something terrifying:
I wasn't jealous of a single person ahead of me.
Not their life. Not their energy. Not their future.
If I stayed, I'd become them in 10… 20… 30 years.
And every part of me screamed, No. Not this.
That's when entrepreneurship found me — the promise of freedom, impact, unlimited upside, and control over your own destiny.
So I started my first business on the side while working full-time.
Then I took the leap.
And then I paid the price.
The Hustle Nearly Killed Me
To “make it,” I pushed harder.
80-hour weeks. Sometimes 100.
Grinding, forcing, pushing…without stopping to breathe.
Until one night, my chest tightened so violently that I called 911.
I thought I was dying — at 26 years old.
Then it happened again.
Two panic attacks. Two ambulance rides.
Me, on the floor, realizing:
Success shouldn’t require sacrificing your life to build it.
There had to be a simpler, smarter, healthier way to scale.
That moment became my line in the sand.
From Engineering Businesses… to Engineering Freedom
Over the past decade, I’ve built multiple companies and coached thousands of entrepreneurs.
Our clients have now generated $513,000,000+ using the systems we’ve built.
But the real stat I care about?
Our success rate.
Because we don’t just teach.
We work hands-on, one-on-one.
We install systems.
We build operational machines.
We free founders from the day-to-day so they can scale faster with more freedom — not more stress.
Whether entrepreneurs want to:
● Grow revenue
● Increase profit
● Build a world-class team
● Remove themselves from operations
● Or actually enjoy their life again…
There is a proven sequence, a simpler way, and systems that make it possible.
And that’s what we do better than anyone.
The Mission That Changed Everything
What started as one business…became two…became five.
And with each one, the same truth kept appearing:
Entrepreneurs weren’t failing because of marketing or mindset.
They were failing because of operations.
Because they were trapped in the day-to-day.
Because their business couldn’t run without them.
And that’s when it clicked:
My burnout wasn’t a personal flaw. It was a systems flaw.
I became obsessed with this idea that I think every entrepreneur hits at some point, thinking:
There HAS to be a better, simpler way to scale.
Not the “grow at all costs” way.
Not the “hustle harder” way.
But the way that creates:
● Time freedom
● Wealth
● Health
● Optionality
● And a life you actually want to live
All at the same time.
That question became my life’s work.
And ultimately led to 2X.
Where I Come From
I grew up in a small town in Ohio.
Played college football. Hyper-competitive. Obsessed with getting better.
I moved all over after college chasing growth and lifestyle at the same time.
I now live in Austin, Texas — the place that feels like home and the perfect hub to build the empire we're building.
Sports taught me how to compete and lead.
Entrepreneurship taught me who the real competition is: Yourself.
Where I’m Going
My next chapter is bigger — and much more intentional.
I’m building a 9-figure portfolio of companies with an elite team.
We partner with founder-led businesses, install operators, implement AI, streamline execution, and turn them into scalable machines.
I’m writing more books.
Launching a podcast.
Coaching high-potential entrepreneurs.
And building systems that will impact millions of small business owners globally.
Because 2X isn’t just a coaching company. It’s a movement.
A mission to help entrepreneurs:
● Break free.
● Scale smarter.
● Live bigger.
● And unleash their Level 10 Life.
Why I Show Up Every Day
I know what it feels like to grind yourself into the ground trying to “win.”
I know what it feels like to be trapped in the business you built.
I know what it feels like to think: "If I stop, everything stops."
But I also know the other side.
You can build wealth, freedom, and a machine that runs without you.
You can scale faster with more time, more peace, and more life.
You can become the kind of entrepreneur who doesn’t need to do everything — because you’ve built a business built on systems, not stress.
That’s why I’m here.
Because entrepreneurs don’t need more hustle. They need a better way.
And when you’re ready for that?
I’m here to help you build it.
The Playbook To 7 Figure+
"The Playbook Entrepreneurs Need!"
- Dan Martell
The Playbook To 7 Figure+
"The Playbook Entrepreneurs Need!"
- Dan Martell
Escape The Day-To -Day
Of Your Business
“If you want big success without the constant chaos and crazy hours, this is a unique approach that will forever shift how you run your business. It’s pure gold.”
— Hal Elrod, best-selling author of The Miracle Morning
© 2025 Austin Netzley. All Rights Reserved
Disclaimer: Fast growth and big success are not easy. We help entrepreneurs 1-on-1 to implement strategies based on our experience and expertise. Each business is different, which means that every situation is different, and your results will vary.